Seasonal fashion label based in Brooklyn
When I met with Madonna + Child I tossed about one million images their way. In no time, Alek and Brian were able to hone in on specific ideas and concepts that perfectly embodied MART. From branding, to website build-out and design, and even e-commerce photos, every step of the way was a breeze. And, I know it will continue to be as we work together in the future.
MART came to us with a modern vintage concept that mixed surrealism with metropolitan chic. We were inspired by big box stores, lacquered sculptures and 3 dimensional motel signs. Clean custom letterforms thinly outlined matched with offset color helped the logo carry the look & feel of the clothes though the business collateral, website and e-commerce photography.